Salon founder David Talbot is taking the CEO reins once again as CEO on an interim basis, according to an 8-K filing yesterday (via David Weir on Media). The return of Talbot, the one-time editor-in-chief and chairman has remained a board member since the last time he took on the CEO role in back in 2003.
Talbot is temporarily filling the vacancy left by Richard Gingras, who departed as CEO of the left-leaning news and cultural site last month.
In his new role, Gingras, who helped round up seed funding for Salon back in 1995, will be overseeing Google’s news products division. He served as a strategic advisor to the executive team at Google (NSDQ: GOOG) “focusing on strategies relating to the evolution of news and television” from 2007-2008.
Although Gingras helped grow traffic and usher in a broader focus for Salon by extending into verticals like food and building up e-commerce on the site, the media company has continued to struggle to break even. Salon attempted to sell itself earlier this year, but the closest it got to a deal was with aggregation site Newser; in the end, an agreement couldn’t be reached.
Talbot is unlikely to revive sale talks, but having the familiar name could provide some stability as the company continues to search for a permanent CEO.