Google May Choose Several Android Launch Partners For Ice Cream Sandwich

Google Android Ice Cream Sandwich

A few more details might have emerged about Google’s next generation of Nexus phones, which are expected to arrive later this year with the next release of Android. And if this latest report is correct, Google (NSDQ: GOOG) may have changed its mind about how it launches a new operating system release.

BGR obtained a few details about what is expected to be the next Nexus phone a few weeks ago, but is back Monday with a few extra tidbits: the phone is expected to be called the Nexus Prime, and it appears that Samsung is the one building the hardware. The phone is also said to come with a Super AMOLED HD display, which is Samsung’s product name for its most advanced display technology.

The most interesting part of the report, however, buried underneath the obsession with hardware specifications, is the notion that Google may be preparing to launch Ice Cream Sandwich (the next version of Android) with multiple partners. If you’ll recall, a few months ago several Android partners raised quite a stir complaining about Google’s practice of picking a single vendor as the primary launch partner for a new generation of technology.

However, if Google really is planning to shake things up and launch Ice Cream Sandwich devices spread out across Samsung, Motorola (NYSE: MMI), LG (SEO: 066570), and perhaps others, it would be a notable change to how Android partners roll out new devices. It would allow all the major vendors to have new products going into the all-important holiday shopping season, rather than just one lucky company.

A lot remains to be seen, of course, but the development bears watching as Android partners prepare for Apple’s launch of the iPhone 5.


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