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SocialBase: Social media task management

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oneforty, the company that started as a Twitter app store in 2009 and expanded into a buyer’s guide to social media consultants and software earlier this year, has now debuted its own enterprise social media task management software, SocialBase.

SocialBase “is a team collaboration, tools integration and task management system to bring your social media workflow into one central dashboard.” Tasks related to social media can be managed through the dashboard, and team members assigned to specific tasks. The interface also includes a “tools” pane where users can log in to social media directly.

The developer has some interesting suggestions for how to use SocialBase, but I’m not sure what sorts of businesses it will appeal to. I doubt that those already using one of the many project management tools that we’ve covered will want to pay a hefty monthly fee for another system to manage (and another login to remember). Organizations that aren’t using a project management system will probably be better off looking at other enterprise-oriented social media solutions like HootSuite and CoTweet.

SocialBase has three pricing plans: a “Solo” plan for $50/month, a “Team” plan for up to 10 users for $200/month, and an “On Call” plan with unlimited users for $2,000/month. A 30-day trial, a video tutorial, and more information is available at oneforty’s website. You’ll need to log in with Twitter.

How do you monitor and manage your organization’s social media presence?

2 Responses to “SocialBase: Social media task management”

  1. I’m not entirely sure what Social Base offers SMEs like mine and I really don’t see how businesses need another tool for tools… Many of the suggested to be in Social base already have a lot of User management options for social media like CoTweet. I loved oneforty when it was the app directory, and I think they’ve made a little bit of a wrong turn here trying to get into the app creating game themselves with their own app. It’s like a mirror inside a mirror inside a mirror… but we’ll see. I wish them luck.

  2. Thanks for the review Charles – we’re really excited about what we’re hearing from the beta testers and first batch of paying customers about the value they get from taming the chaos.

    Generic project management software functions extremely well in established, routine business processes. Social Media, on the other hand, is the wild wild west. Workflows, business practices, it can get chaotic.

    We’re covering ground that’s quite different from both Hoosuite and CoTweet. In fact, most SocialBase users are also using those – or similar tools (myself included!).

    The product really and truly shines when an expert (social media manger, expert, agency, etc) is establishing social media projects and programs that involve lots of folks new to social (and what program doesn’t?) who need to play a part. The real magic and vision of SocialBase is collaboration – communicating with social media and marketing team members to see that all the tasks that maintain and grown an online presence and community for a brand continue to happen.

    Thanks for linking to our how to use article, where folks can learn how SocialBase helps them engage the C-Suite, manage their extended team, tame their own to-do list, help clients get up and running, and more.