Blog Post

YouTube To Add 3,000 New Movie Titles To Rent

After more than a year of rumors that it was on the verge of launching a significant online movie rental service, YouTube (NSDQ: GOOG) is finally doing so, saying that beginning later today it will add 3,000 new movie titles for rent to users in the U.S. That will greatly expand the scope of YouTube’s existing video rental store, which launched a year-and-a-half ago but was heavy on indy and Bollywood films rather than major releases.

In a blog post, YouTube head Salar Kamangar says the company will release details about the expanded offering later today. The only detail he does disclose besides the number is that the 3,000 new films will be accompanied by “reviews and behind-the-scenes movie extras.”

There had been reports in recent weeks that Sony (NYSE: SNE), Warner Bros. (NYSE: TWX) and Universal had all agreed to make some of their films available to rent on YouTube, although Fox and Paramount were both said to be holding out because of concerns that the site was not doing enough to control piracy.