Official.FM, which bills itself as a DIY music club aimed at content producers, has raised $8 million as the startup works to build up its platform.
The company is presenting itself as “one-stop shop” for artists and labels to distribute their music, while allowing fans to keep playlists. Not that much different from other music recommendation sites, like Last.fm, but the space is still pretty new and there’s no one really set to dominate the market.
That’s not to say the company’s just another social music site jumping on an already crowded bandwago. In a company blog post, CEO Jeremie Abihssira indicates that the site is a bridge between professional and sem-pro artists.
“We highly regard all types of content in the new music ecosystem: originals, remixes, covers, mash-ups, podcasts, and mixes,” Abihssira writes. “They are all pieces of work that represent the know-how of an artist. We are here to observe and protect your rights as music creators and content owners. These days, getting remixed is a great indicator of fame. We see the remix as a demo 2.0 which helps rising artists get discovered. We’ll make it easier for you to connect and collaborate.”
The year-old company has about 15 staffers and is also seeking new hires.