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With Ustream, Livestream and Justin.tv, there are plenty of live streaming platforms out there, and social sharing on sites like Twitter and Facebook has made live events easier to find. But if you’re interested in doing your own live stream and want to add it to your Facebook wall, DaCast now makes it easier than ever to do so.
DaCast offers a self-serve live streaming platform, enabling anyone to quickly and easily create their own live video feeds. The company, which officially launched its live streaming services late last year, has now expanded that capability by adding a Facebook share code a user can enter directly onto his Facebook wall. Once the stream is live, viewers can also share the link with other friends on the social network.
Facebook is increasingly becoming a place where users share and discover videos. Over the past year or so, the social network has grown into one of the top ten destination sites for video viewing. In many cases, content watched on the site consists of personal videos or slideshows, but the social network also has emerged as a place to share interesting videos from third-party sites. With more than 500 million users, Facebook has emerged as a place for videos to go viral and gain mind share.
DaCast isn’t the only live streaming platform that enables Facebook streaming. Both Ustream and Livestream have integrated with the social networking site. But while those integrations were created primarily for live streams of major events, DaCast’s Facebook integration is designed for a different audience. Essentially anyone can create a live video stream and copy and paste the Facebook share code onto his wall.
While that could mean casual users who just want to live stream to a small group of friends, DaCast says it could also apply to event organizers, houses of worship, musicians and other groups that wish to broadcast video to a wide group of users online.