Luckily for Rovio, raising cash from the public markets might be easier than trying to make the bird with the long beak spin back onto the pigs.
Rovio chairman Kaj Hed told Reuters and a magazine in his home country of Finland that the maker of Angry Birds, perhaps the most popular mobile game ever devised, plans to file for an initial public offering in the U.S. sometime over the next five years. Instead of selling out to a larger electronic games company, Hed would prefer to go this route, which would bring the company closer to the mobile users in the U.S. who have made it such a success, he said in the report.
Whether or not Rovio is the same kind of hit with investors isn’t a sure thing, however, given that it really only has the Angry Birds franchise as a revenue-generation machine. Still, there’s little doubt that mobile gaming has lots of potential and that Rovio has nailed the space about as well as anybody, with over 75 million copies of Angry Birds having been downloaded so far.
“Angry Birds” is among the top-selling apps. Check out our Bestsellers lists for the most popular digital content from iTunes, Hulu, Kindle, *YouTube* and many more.