When we started planning paidContent 2011, I can safely say lunch with Keith Olbermann wasn’t on the list. Then he split with MSNBC (NSDQ: CMCSA) after eight years — and landed at smaller cable net Current TV as Chief News Officer, Executive Producer and Host. Why did Olbermann, who ran into trouble with NBCUniversal over campaign donations and other issues, take this route instead of going his own way on the internet or other options? And why do Current TV co-founders Al Gore and Joel Hyatt think Olbermann and his brand of acerbic commentary can lead the network, soon to relaunch, out of ratings obscurity? (Here’s our Andrew Wallenstein’s take on why it makes sense.)
These will be among the questions when Olbermann, making his first appearance since the news (and a rare stop on the conference circuit), and Hyatt join us during lunch at paidContent 2011: The Next Decade in Digital, March 3, at TheTimesCenter in New York. Warning: no live video; we’ll post the session in coming weeks.
They join an already-strong roster of speakers: Lauren Zalaznick, Chairman, Entertainment & Digital Networks/Integrated Media, NBC Universal, kicking off the day; Nick Denton, Founder, Gawker Media; Dan Rose, VP, Partnerships & Platform Marketing, Facebook; Greg Clayman, Publisher, The Daily; and our ace closer, Arianna Huffington, Co-Founder & Editor-in-Chief, The Huffington Post.
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