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Today in Mobile

Engadget is attracting attention with this post of an ad from Best Buy touting the new Motorola Xoom, which will go on sale in a couple of weeks for $800. As my colleague Kevin Tofel noted, the difference in price between the Xoom and the iPad demonstrates why Apple’s strategy of creating long-term partnerships with component vendors is a winner. On a more fundamental level, though, the Xoom’s price tag invites this question from Fortune: Who can compete with the iPad on price? There are lots of ways to differentiate in the nascent tablet space, but no factor will be as important as price as the market continues to emerge this year.