Half Of iPhone App Income Now Generated In-App

$100 Million iPhone Apps

The average price of a mobile app from the main app stores fell dramatically in 2010, according to latest research by the Distimo monitor.

Although apps themselves are getting cheaper on average, the emergence of in-app payments is apparently helping app revenue stay afloat…

Almost half of all iPhone app revenue and 29 percent of iPad app revenue now comes from in-app payments, Distimo says. And the proportion of revenue taken in-app by free apps has doubled on each device..

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