YouTube Gets Rid of Upload Limits, If You Behave Well


YouTube (s GOOG) announced on its blog Thursday that it won’t limit video uploads to 15 minutes anymore. However, not everyone will be able to upload entire feature-length video productions: The new freedom only applies to “selected users with a history of complying with the YouTube Community Guidelines and our copyright rules.”

So how long can your uploads be, provided that you’re one of the lucky ones? A YouTube spokesperson told us that there is “no time limit” for uploads of pre-approved users. The company is celebrating this as yet another success of its copyright filters. From its blog post:

“This launch has been made possible in part by the continued advances in our state-of-the-art Content ID system, as well as our other powerful tools for copyright owners. Over 1000 global partners use Content ID to manage their content on YouTube, including every major U.S. movie studio and music label.”

Uploads with no time limits aren’t entirely new to YouTube. Partners of the site were already able to upload videos longer than 15 minutes. Extending these privileges to more users is also a tribute to the fact that the costs of distributing video are continuously falling, as well as YouTube’s ambitions to attract more longer-form content suitable of being consumed via a televisionwith a lean-back experience.

Picture courtesy of Flickr user Bart Hiddink.

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eric susch

I never understood YouTube’s insistence that video length somehow limited copyright infringement but I’m glad to see the time restrictions loosened once again. The more flexible Google can make YouTube, the more professional original content will show up. Hopefully soon they’ll allow trusted people to pick their own thumbnails instead of forcing them to pick from the three provided that never have anything to do with the video.

Tim Street

I hope we get to see some great new long form content and that the creators of that content get to make some money.

Scott Jensen

Yes, I agree and what I also do not understand is why YouTube doesn’t just tell the public what its “partners” get paid and for what. I’m in the process of creating a 22-minute animated history show whose pilot I am hoping to load up on YouTube with the goal of getting the show picked up by a network. Thankfully, today I learn that the 15-minute cap is no longer in play. However, how do you get approved for breaking that cap? Also, if YouTube could generate me a decent amount of revenue, I would create one 22-minute episode after another for just YouTube and forget the networks. BUT you cannot start a venture without knowing what you can expect and thus why I am working on the premise of getting picked up by a network.

This secrecy by YouTube is plain stupid. If one of their goals is to get professional content producers to make stuff for YouTube, YouTube has to be VERY forthcoming with the financials. Think of it from a content producer’s standpoint. That is what YouTube needs to do and STOP this childish secrets playing that they’re doing.

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