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Never Get Burned by Best Buy Price Drops Again

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If one thing ticks me off, it’s buying something at Best Buy (s bby) only to find out months later that a friend got it there on sale the weekend after I did. A new iPhone (s aapl) app ensures that won’t happen ever again. Gazaro Protect tracks Best Buy prices and lets you know if something you’ve purchased goes on sale.

Best of all, the app is free, so you won’t even have to use it to make your money back. It’s dead simple to use, too. Just search for what you bought, or enter the product’s UPC code and find out if it’s eligible for protection (a few products aren’t, though the app doesn’t exactly make it clear why). If it is, you can tap Protect My Purchase, enter the date you bought or received (if ordered online) the item, and you’ll get a push notification the instant the price drops, provided you’re still within the no-hassle return period for said purchase. The app also sends you an email in case you miss the push alert.

The app won’t actually drive to the store and deal with the Customer Service desk for you, but at least you won’t be left in the dark or stuck scouring Best Buy’s weekly flyers. The app tracks prices in real-time, and even provides price histories so you can see how low the price of any item has been in the past 90 days.

You have the option to upgrade the app through a one-time $1.99 in-app purchase. This removes the single item limit on purchases you can track, and unlocks the barcode scanner, which allows you to just scan the UPC of the product you bought instead of searching for it manually.

I’m not sure if Best Buy is going to be terribly pleased about this app, but it’s a great little tool for consumers, and should come in handy for iPhone-assisted holiday shopping. If you’ve recently bought anything from Best Buy, or are about to, try it out and let us know how it’s working for you.

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3 Responses to “Never Get Burned by Best Buy Price Drops Again”

  1. Darrell,

    Thanks for the write-up. In response to a couple of points in your article:

    1. Item Coverage
    We have emulated the terms and conditions in Best Buy’s Price Match Guarantee. There are certain items that are excluded from the policy, most notably product bundles or packages. We believe we have captured the terms faithfully but in the event of any confusion, always refer back to Brest Buy’s Price Match Guarantee (see, and/or ask a Best Buy representative.

    2. Win for Best Buy
    As for the point about Best Buy not being terribly pleased, we built the app by interfacing our real-time price tracking engine with the BBYOpen platform. Gazaro Protect not only provides value for shoppers, but is a win for Best Buy in that it removes doubt for shoppers, and enables them to go ahead and buy with peace of mind knowing they will be protected against price drops. To the point in your opening line, no one feels good about a buying experience when they find out that they paid more than they had to – Gazaro Protect builds loyalty by preventing shoppers from having the experience you described.

    Alexander Rink
    CEO, Gazaro

  2. Never had the least problem getting a rebate from BBY over exactly this situation.

    They’re pretty clear about how long the process is available, item-by-item. If you have your brain switched-on, you can sort this out and keep an eye on future price cuts.

    I’ve only done it twice over the years. Each time – once with a TV set, another with a laptop – I received over $100 back credited to the card I used for the purchase. The process took a few minutes.