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The Morning Lowdown 11.11.10

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»  So is news and culture site Slate struggling or “going gangbusters?” Well, traffic may be down, as competitors such as Gawker and Huffington Post audience numbers continue, but as Chairman and EIC Jacob Weisberg points out in a staff memo, revenues are up 25 percent over last year. [NY Observer and Romenesko]

»  John Skipper, ESPN’s EVP for content, is adamant that the iPad won’t save print — it’s a new device and demands its own content, separate from other platforms. [MarketWatch]

»  Google (NSDQ: GOOG) is feeling generous after its solid Q3 performance and is giving all its 25,000 staffers a 10 percent across the board raise and a $1000 bonus. Well, not all of its employees — the person who leaked the good news was just fired for spreading the word. [Business Insider, CNNMoney]

»  Much of the chatter on Twitter is about TV, creating a “conversational choreography” between old media and new. While MTV has created the job of “Twitter jockey,” expect other networks to try to figure out similar roles to help boost their programming on the microblog site. [GigaOm]

»  Like a lot of other new media execs, Google TV Product Manger Rishi Chandra is trying to assure cable companies that “cord-cutting” is a myth and Google entry into the TV set business is not a threat. At least not right now. [Techcrunch]

»  A year after coming together, Bloomberg BusinessWeek has again resorted to layoffs, this time cutting a handful of jobs on the web side of the magazine. [Talking Biz News]