Oh, how we love saying “we told you so.” Yesterday, Janko Roettgers noticed that the Roku website seemed to be prepping to announce a Hulu Plus partnership… And today, Roku has confirmed that a Hulu Plus channel will be available on the set-top box later this fall. Roku’s not the only one: TiVo (s TIVO) has announced that they too will be teaming with Hulu to provide Hulu Plus access to TiVo Premiere subscribers.
While being a TiVo Premiere subscriber means an annual subscription fee of $129, Roku is not a subscription service, meaning that it charges no additional fees for Hulu Plus access beyond Hulu’s $9.99 monthly bill.
According to a release from TiVo, this expands upon the box’s pre-existing digital options, which include Amazon (s AMZN) VOD and Netflix (s NFLX) access. Hulu may also be working with Apple (S AAPL) on an app for the next generation of Apple TV, though there was no mention of this during the new Apple TV launch.
The Hulu Plus announcement fulfills Roku CEO Anthony Wood’s promise that some major content providers would soon be partnering with the box, making the device even more valuable to cord-cutters.
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