Web video startup Next New Networks announced that CEO Lance Podell is stepping down from his current role, citing personal reasons. Podell will continue to oversee the broader strategic direction of the company as its chairman. Taking his place is Fred Seibert, current chairman of Next New, who co-founded the company back in 2007.
Podell joined the company in 2008, taking over for co-founder and former CEO Scannell. In the two years since he’s been at the helm, Podell has been credited with reorganizing Next New and steering it toward profitability.
At the center of that initiative was the creation of the Next New Creators program, through which the company was able to partner with rising web video makers and offer them production, marketing and ad sales help in exchange for a cut of their sales. With the launch of Next New Creators, the company also shifted away from doing its own web video production, shutting down some of its shows and allowing the production of some shows to be taken over by others.
That strategy appears to be working, as traffic is at an all-time high. The company topped 1 billion video views in late June. Just three months later, it has reached 1.5 billion views, according to a blog post by Tim Shey, co-founder and EVP of audience development.
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