Violinist and musician Paul Dateh‘s been playing the new media game for a while — since 2007, he’s been creating videos around his unique mix of classical and jazz music training and hip-hop beats. But like any innovator, the USC-educated Dateh has been keeping busy with a string of recent projects, both independent and for others.
Dateh’s bread and butter earlier this year was creating videos to promote his first solo album, but since then he’s been focusing on the fun that can be had with mashups. Earlier this summer, Dateh’s Top 40 violin mashup blending Lady Gaga’s Telephone, Ke$ha’s Blah Blah, Rihanna’s Rude Boy and Usher’s OMG was featured on Perez Hilton and racked up over 1.1 million views. It is also incredibly catchy, and the video accompanying it employs a dynamic and engaging use of split-screen.
On a more professional level, he scored the entirety of mega-dance web series The LXD‘s Season 1 finale, entitled I Seen A Man, which premiered two weeks ago. The score features Dateh’s quintessential mix of hip-hop beats and classical violin, and accompanies the dance action nicely.
But my current favorite of his projects is the series Violince, which showcases his violin skills as well as those of YouTube-based (s GOOG) collaborators like David Choi and Jason Yang. The three episodes released so far have a cartoonish vibe, invoking the spirit of the Warner Bros. at first subtly and then explicitly.
Each project, taken on its own, speaks to Dateh’s abilities. But when you look at the bigger picture, you just kind of have to gawk a little at his range of talent and creativity. Here’s someone with a good sense of humor, strong editing skills and impressive musical ability — and he seems to be just having a blast.
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