Blog Post

Infographic: The Retail Phenomenon Called Apple

Updated. Earlier this month Apple opened doors to its newest and largest store in London’s Covent Garden. We thought it was time to give the 10-year-old retail phenomenon a new look. Apple’s retail store sales for their most recent quarter were $2.58 billion. Each store brings in an average of $35.9 million in sales, which continue to rise as visitors continue to stream in. [digg=http://digg.com/apple/The_Retail_Phenomenon_Called_Apple_Graphic]

Update: The Missouri Apple Stores have been added. We apologize for the omission.

Infographic developed for GigaOM by Column Five Media

Related content from GigaOM Pro (sub req’d):

Apple’s Path to the Living Room

42 Responses to “Infographic: The Retail Phenomenon Called Apple”

  1. I think that the Apple stores are part of the reason for Apple’s success. Their customer service in the store, on the phone and on chat is the best I have seen.
    At my favorite Apple store in Los Angeles – the Genius Bar is amazing.

  2. DeadParrot

    New York state is the wrong color. With 15 stores, it should be 3rd tier dark blue (11-15), but is colored in 2nd tier medium blue (6-10). It should be darker than Pennsylvania (7) and the same color as New Jersey (11).

  3. Curmudgeon Geographer

    The problems with maps . . .

    While interesting, the maps by its nature of simple accumulation of numbers of stores, could present the info better. Stores per capita would be a more impressive statistic to see.

    Showing it by state borders is also kind of meaningless. Showing it by metro accumulation, per capita, would be meaningful.

    Just sayin’, otherwise it’s just cute.

  4. Italy has al least 2 big island and France another one in Mediterranean Sea, absent in your graph. “England” is good for World Cup but the country is Great Britain or UK.

  5. Michael

    And can you believe they started this project when that “other” computer maker began turning the lights out at all their stores. People called Apple crazy, said it would be a huge failure and they’d end up closing the doors after 18 months.

    10 years on, Apple’s Retail Stores are one of the most successful and profitable retail chains in the world.

  6. No store in South America, Africa (at least South Africa, who hosted a soccer World Cup, could have 1), Russia, India, United Arab Emirates or even in the middle east. I’m from Ivory Coast (West Africa) and you should see the number of iPods, iPads and iPhones used there. Apple shouldn’t overlook the rest of the world. Why do they stick to the same countries over and over again. They could even open “mini” retail stores and target high-end people in some countries. It would work.

  7. Yeah there are 4 at least in Missouri. Two in Kansas City and two in St Louis. It’s already been commented but if there’s an easy omission like that then whats the rest of the data look like?

  8. Great infographic! Love these and most stuff from gigaom…

    The % Mac market share gained is the classic gauge in the age-old war with Microsoft but it’s becoming less relevant.

    Apple’s revenue from iPhone/iPod/iPad is more than double that of Mac desktop/portable! Unit sales are far more lopsided yet… #screwPCs

  9. I just wish they would recruit less arrogant people who had a clue about computing. They have big problems with people who have not believed all the mis information that was contained in that famous series of Mac ads. If I wanted to buy Apple products the one place I would never buy them from is an Apple store.