Blog Post

Brightcove Dumps Limelight for Akamai

Brightcove is announcing today that it is transitioning to Akamai’s (s AKAM) content delivery network and working with the cloud services provider to roll out new features to its clients based on Akamai’s HD network. The move will come as a big blow to Limelight (s LLNW), which had previously owned the bulk of Brightcove’s video delivery business.

Access to the Akamai HD Network will allow Brightcove to offer advanced capabilities to its customers, including HTTP-based adaptive bit-rate streaming, DVR-like functionality for live streams and interactive features available in the video player. According to Brightcove VP of marketing Jeff Whatcott, the integration with the HD Network will happen over the fall, with Brightcove rolling out features as time goes on.

For Akamai, signing up Brightcove is a bit of a coup, as the white-label video management firm has a number of major media customers, as well as a wide range of smaller enterprise customers that Akamai wouldn’t have had access to otherwise. It also comes about a year after Akamai went on a spree of signing up online video platforms such as Unicorn Media, KickApps, VMIX, Multicast, Onstream Media, VBrick, KIT Digital Delve Networks. But this partnership brings together the number one CDN firm and the number one OVP platform.

It also comes not long after Akamai’s arch-rival Limelight acquired Brightcove competitor Delve Networks. That acquisition, which is Limelight’s third, will pit it against Brightcove, Ooyala, thePlatform and other companies that provide video management and distribution services.

Related content on GigaOM Pro: Report: Delivering Content in the Cloud (subscription required)

3 Responses to “Brightcove Dumps Limelight for Akamai”

  1. Hi Ryan.

    The headline of the story is inaccurate. We’re not “dumping” Limelight for Akamai. We’re adding Akamai on an non-exclusive basis. Over time we expect to be providing Akamai video delivery services to many of our customers, but we plan to retain our ability to provide delivery via Limelight and other CDNs. And we can also work with customers on a “bring your own CDN” or remote asset basis, something we’ve been doing for many years.

    Jeff Whatcott
    SVP of Marketing, Brightcove

  2. My firm in engaged with two clients/portfolio companies in this space. One is VIDEOPUBLISHING.COM, which was recently shown to a few Fortune 500 and entertainment studios and is being seen as having a very rich feature set. This “OVP” really does asset management of all multimedia assets. We are seeking partnerships with CDNs and are starting discussions now with the major players.

    The other company in our portfolio, CTN Digital, has created a HD video and graphics e-publishing platform for entertainment, fashion, hospitality and luxury goods. Since launching at the end of 2009, we’ve won some significant engagements. This company presents the new interface and experience in online. In fact, they even went 3D with the new Barney’s New York e-catalog. They use a large, very well known international CDN and have proved to be a great partner for us.