Google To Buy Social Payment Provider Jambool

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Credit: Material Boy

Google (NSDQ: GOOG) is set to make another not-so-small acquisition, this time for virtual currency company Jambool, TechcCrunch reports, citing unidentified sources. The price is estimated to be around $70 million, including earnouts.

If this deal goes through, it would be the search giant’s 19th since August ’09. Speaking of which, Jambool raised a $5 million funding exactly a year ago. Along with analytics and demand-side platforms, social payment startups are a current favorite among investors and companies like Google which are looking to keep acquiring.


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And where are those paidcontent gurus who not so long ago claimed that virtual currencies and micro or small payments will never work? PaidContent uk even commissioned some [biased, unscientific] study to prove that only a tiny fraction of users would ever pay for anything online…. Losers! You are experts on the economics of content as Google is all about ‘freedom of information,’ not money.

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