Chandra Out As CEO Of Hearst’s Kaboodle; Anne Zehren Named As Replacement


Manish Chandra, the founder and CEO of social shopping site Kaboodle, is leaving the company and is being succeeded by Anne Zehren. The change in leadership at Kaboodle, which was acquired by Hearst three years ago, comes as the social shopping space has attracted a lot more users and competition.

Over the past few months, sites like ThisNext and Groupon have added significant amounts of funding and have been pursuing deals with major media companies. Rival publishers have followed Hearst’s lead into the space since the start of the year, when Time Inc. (NYSE: TWX) bought shopping recommender Stylefeeder.

Although Zehren’s most recent role was as president and COO of a non-profit organization called Common Sense Media, whose goal is to promote family entertainment, the entity was run like a real media company. During her three years there, she helped strike licensing deals with Facebook, Comcast (NSDQ: CMCSA), Time Warner, Best Buy, Fandango, Yahoo! (NSDQ: YHOO) and Google (NSDQ: GOOG), among other media and technology companies.

Before that, she was president of Current TV and held top publishing posts at Time Inc. and Conde Nast.

There weren’t any details about what Chandra, who started the site in 2005, would be doing next, except to say that he’ll be “pursuing other opportunities.” Release

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