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10 Easy Ways to Enhance Your Facebook Page

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Last year, I looked into the way companies are using Enhanced Facebook Pages as a way to beef up the branding and interactivity available with Facebook’s default Page settings. On my company blog, I explored the enhanced Pages of big companies such as Starbucks and The Gap. And I also made a list of ten third-party applications that you could use to enhance Facebook Pages, based on what was available at the time. In that vein, below I’ve identified ten more third-party apps that can be easily plugged into your Facebook Page to offer a little extra functionality and interactivity.

There are more apps available now that don’t require a lot of programming.¬†While most of these apps offer very limited customization, they still provide a degree of enhancement that can help to bring you out of the default Facebook Page rut. Keep in mind that you cannot — or should not — add them all. Facebook limits the number of tabs you can have on your Page, and the Wall and Info tabs are immovable.

Here’s the list:

  1. Constant Contact. This popular email newsletter builder has a ready-made app to add a “Join My List” tab to your Page, complete with a subscription form.
  2. Docs. Share documents with fans, add a Docs profile tab to your Page, even collaborate on docs with other Page administrators for your Page.
  3. Tumblr. You can syndicate your Tumblr posts to your Page’s feed.
  4. Posterous. Because you can post anything to your Posterous using email — photos, video, music, documents or files — you can use the same functionality to post to your Page via Posterous attached to your Page’s feed.
  5. Networked Blogs. With this app, you can promote your blog on Facebook and syndicate your feeds to your profile Wall and Fan Pages.
  6. Signup Form. Use this form to collect data or get fans to sign up for something via your Page.
  7. Easy Schedule. Add your schedule to your Page.
  8. TalkShoe. Create or join live group calls aka Community Calls with Facebook friends. Participants can join via landline, mobile phone, Skype or VoIP. You can record calls and make them into podcasts.
  9. My Etsy. Have an Etsy shop? Add a tab to your Facebook Page.
  10. FanAppz. A suite of Fan Page tools including a Top5 application, where fans can select their five favorite things in your branded content or FanAppz content, polls, quizzes, promotions, coupons and more.

What third-party apps do you use to enhance your Facebook Pages?

image by stock.xchng user clix

17 Responses to “10 Easy Ways to Enhance Your Facebook Page”

  1. You should check out ShortStack. ShortStack is a great way to create custom tabs for Facebook pages that will pull in feeds and other goodies into one, manageable place. Also, it is free so that should drive you to try it out.

  2. Great article. I was just reading a blog post with similar subject matter to this. They did list Etsy and FanAppz, but the rest of the ideas were pretty useless. Thanks for a good, complete list of apps that will do the job.

  3. I had a knee jerk to NetworkedBlogs when it said that infamous “import your list of friends” line when you go to add the application. I wish you could choose to protect the privacy of your friends. Sadly, I can’t recommend it if it’s going to sign up people unknowingly due to my folly.

    • Yes, the Static FBML app is actually a third party app that works as an easy template for adding custom HTML plus images and videos into a page. The app has undergone some great improvements and is more useful today than it was initially.

      And then you can always program custom apps using FBML which takes things to a new level but require additional skills and time.