Facebook CEO Mark Zuckerberg is on a talking circuit; he followed up an exclusive interview with Inside Facebook yesterday with a presentation at the Cannes Lions advertising festival today. At both, Zuckerberg seems to have been much more open about the company’s future than during his disastrous appearance at the AllThingsD conference earlier this month — possibly because the focus has now moved beyond Facebook’s privacy policies. Notably, Zuckerberg acknowledged that the social network’s growth rate is slowing and talked about where the social network hopes to get its next wave of users. Some highlights, after the jump.
— User growth: Zuckerberg told advertisers (via FT) at Cannes that the company is planning specific initiatives to improve its position in Japan, Russia, China and South Korea — the four countries he says Facebook is not number one in. If successful, he says that could bring the company’s user-base to a staggering one billion.
— Revenue: Last week, Reuters put Facebook’s 2009 revenue at between $700 million and $800 million. Asked whether 2010 revenues would be between $1 billion and $1.1 billion, Zuckerberg told InsideFacebook that those estimates “are not so far off.” As for profits, he said, “I don’t see a huge need for the company to be throwing off a huge amount of profit.” By investing in the company, instead, Zuckerberg said the company will have “greater potential in the long run.”
— Mobile: The company will “soon” launch its long-rumored Place sharing feature, Zuckerberg said at Cannes. Zuckerberg also noted that in some countries, including India, Facebook now has more mobile than web users.