By Chris Salmon: With a breezy “Hello, Spotify people”, Phill Jupitus added a new string to the streaming service’s bow last week. Those were the opening words of the comedian/DJ’s first programme for Playdio.com, a new site that is bringing full radio shows to Spotify.
They’re doing it by uploading DJs’ spoken-word links to Spotify in the same way they would songs, then making playlists of the talking and music in the right order.
By piggybacking on to Spotify’s legal service, that avoids the irksome issue music podcasters face of not having the rights to play whole songs. In fact, because the DJ links count as “tracks” within Spotify, the talking actually earns the same pay-per-stream royalties as songs do.
Jupitus’s entertaining two-hour session is among Playdio’s seven launch offerings, with more shows in the pipeline. It’s an idea that you can certainly see catching on.
This article originally appeared in © Guardian News & Media Ltd..
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