Blog Post

Vid-Biz: ABC, Demand Media & Joost, Epix HD

ABC Has Doubled the Number of Ads in Its iPad App; ABC began implementing a new ad policy for its popular iPad app, which up to doubles the number of ads included per episode. (VideoNuze)

Demand Media Taps Joost For Video Ad Sales; under the terms of the exclusive agreement, Demand Media will leverage Joost’s video ad serving platform to deliver all premium video campaigns sold by the former’s sales force. (TechCrunch)

Epix To Roll Out HD Website; Epix will test the subscriber authentication waters with the rollout of its new website this month to Cox Communication and Mediacom Communications subscribers. (Multichannel News) Introduces User Profiles; registered users on will be able to customize their unique user profiles and follow their favorite shows and hosts as well as their friends on the site. (Revision3 blog)

Vzaar iPhone App Allows Video Uploads From The Road; the video hosting platform released its first iPhone application, giving users the ability to update their online video content without having to head back to their desktop. (ReelSEO)

People Watch Facebook Videos Longer, And Click On More Ads; on average, people who click on a video from Facebook are more engaged with it, tending to watch longer than viewers who arrive from other sources. (TechCrunch)

Opera Preview Build Gets New WebM, HTML5 Features; Opera has released a development snapshot of its Web browser that introduces support for WebM video and several HTML5 features. (Ars Technica)

The iPad’s Early Adopters Are Gazing at Ads; Ad network Pointroll says interaction times for ads on the iPad average about 30 seconds, with click-through rates six times the benchmark for click-to-expand ads on the web. (AdAge)