Industry Moves: Player X; Smule; Booyah


Player X: Co-founder and CEO Tony Pearce is leaving to explore new opportunities. Six months ago he sold the company to Zed Worldwide.

Smule: The company, responsible for such iPhone apps as “I am T-Pain” and “Leaf Trombone,” has appointed three new executives to its rankings. Scott Bonds is VP of engineering, Sunil Pareenja is CFO and Jim Routh is VP of business development. Despite any lack of musical talent, the company ensures that they are all rock stars at business. Bonds most recently served as senior development director at Electronic Arts; (NSDQ: ERTS) Pareenja previously served as VP of finance at Engine Yard; and Routh spent the first seven years of his career at Apple.

Booyah: The MyTown app creator has closed a $20 million funding round and added Jim Breyer, a partner at Accel Partners, to its board of directors. Breyer is also the lead and presiding director of Wal-Mart (NYSE: WMT) Stores and a director of Dell. Last week Richard Yanowitch, a former News Corp (NYSE: NWS). senior consultant, joined as independent director to its board of directors.

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