Silicon Valley companies — big and small — are off on a shopping spree and if you’re a startup, that is really good news. First a rundown of some of the deals making news today.
- Symantec is said to be buying the security division of VeriSign for about $1.3 billion.
- Yahoo bought Associated Content for a rumored $90-$100 million.
- Priceline bought TravelJigsaw, a Manchester, UK-based global online car rental agency that offers its services in 80 countries, for an undisclosed amount of money.
- Playdom bought social game maker Acclaim for an undisclosed amount of money.
- Cisco bought design house Moto for an undisclosed amount.
And if you look at some of the deals announced earlier, you know the M&A activity has been in full swing.
Last week Stacey pointed out the sudden spurt in acquisitions, especially in the cloud computing arena.
A focus on clouds, especially managing clouds in ways enterprise customers (GigaOM Pro, sub req’d) might want has led to several acquisitions so far this year on the part of big tech vendors like IBM, VMware and CA, all of which are looking to add new functionality in order to broaden their business. Hear more on these companies’ acquisitions strategies at our Structure 2010 conference June 23 and 24.
So what’s going on? Why this sudden urge to buy? Well, for the past 12 months or so, many large companies have been sitting on the sidelines, trying to get through what was arguably a heinous time in the economy by cutting costs and controlling margins. A typical (and safe) way to do this is by cutting one’s workforce and eliminating projects that cost money.
However, as the economy has turned, many large companies are trying to find ways to add newer products and thus goose up their business. Take, for example, Yahoo’s acquisition of content factory Associated Content is an effort to cash in on the slowly but steadily growing demand for display advertising. This is a short-term trade Yahoo is making in order to boost its advertising revenues.
I won’t be surprised if we see the drumbeat of deals get louder and louder. For startups that means one thing: good news.