By Steve Busfield: A grim month for quality daily newspapers saw large across-the-board year-on-year circulation falls in March, although the comparisons with February were less dramatic.
The Times, which a year ago was still selling more than 600,000 copies, is now hovering just over the half-million mark at 502,436. The Guardian’s headline circulation figure is now 283,063 and the Daily Telegraph 686,679.
All these papers have stripped bulks from their circulation figures, while the Independent has increased its bulk distribution and now has a headline figure of 184,137. The Guardian has also significantly reduced overseas distribution, from 37,947 last March to 19,413.
The Daily Telegraph
Headline circulation: 686,679
Month-on-month change: +0.22 percent
Year-on-year change: -10.21 percent
Full price circulation: 309,977 (45 percent of total)
Headline circulation: 502,436
Monthly: -0.52 percent
Yearly: -16.29 percent
Full price circulation: 347,132 (69 percent of total)
The Financial Times
Headline circulation: 401,286
Monthly: +2.84 percent
Yearly: -6.41 percent
Full rate UK circulation: 62,612 (15 percent of total)
UK subscription: 13,743
UK bulks: 31,269
Headline circulation: 283,063
Monthly: -0.51 percent
Yearly: -16.98 percent
Full rate circulation: 217,133 (76 percent of total)
Headline circulation: 184,137
Monthly: +0.32 percent
Yearly: -10.31 percent
Full rate circulation: 88,976 (48 percent of total)
UK bulks: 53,742
Headline circulation includes subscriptions, bulks
This article originally appeared in Â© Guardian News & Media Ltd..