What To Read This Weekend: The iPad Edition

Web’s Big Shift: From Numbers to Relevance: Mahendra Palsule discusses how the advertising is shifting from CPC/CPM to relevance-oriented advertising.

John Patrick, ex-IBM/ThinkPad:  “The iPad as the beginning of the end of a lot of things as we know them today. It will not immediately replace laptops, netbooks, magazines, Kindles, and televisions — not immediately. Over time, however, it is easy to see how the world will change.”

Kenneth Yeung: How to develop a great mobile app to promote your business.

Cody Willard on Apple & Microsoft in race for #2: In 1997, Microsoft invested $150 million in Apple. In April 2010, stock market values Apple at $219 billion (#3 in the US) behind Microsoft ($266 billion) and Exxon ($325 billion).

Zillow CEO Rich Barton on iPad: The jet zipping by was the iPhone.  The iPad is the Sonic Boom.

Recommended Event: Startup Lessons Learned, a conference hosted by IMVU co-founder Eric Ries. Speakers include Steve Blank, Randy Komisar, Andrew Chen and Dan Martell. April 23, 2010 in San Francisco. More details here: http://sllconf.com

My Weekend Video Recommendation: The Magazine Art Direction on iPad.

iPad Magazine Art Direction from Brad Colbow on Vimeo.


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