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What To Read This Weekend: The iPad Edition

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Web’s Big Shift: From Numbers to Relevance: Mahendra Palsule discusses how the advertising is shifting from CPC/CPM to relevance-oriented advertising.

John Patrick, ex-IBM/ThinkPad:  “The iPad as the beginning of the end of a lot of things as we know them today. It will not immediately replace laptops, netbooks, magazines, Kindles, and televisions — not immediately. Over time, however, it is easy to see how the world will change.”

Kenneth Yeung: How to develop a great mobile app to promote your business.

Cody Willard on Apple & Microsoft in race for #2: In 1997, Microsoft invested $150 million in Apple. In April 2010, stock market values Apple at $219 billion (#3 in the US) behind Microsoft ($266 billion) and Exxon ($325 billion).

Zillow CEO Rich Barton on iPad: The jet zipping by was the iPhone.  The iPad is the Sonic Boom.

Recommended Event: Startup Lessons Learned, a conference hosted by IMVU co-founder Eric Ries. Speakers include Steve Blank, Randy Komisar, Andrew Chen and Dan Martell. April 23, 2010 in San Francisco. More details here:

My Weekend Video Recommendation: The Magazine Art Direction on iPad.

iPad Magazine Art Direction from Brad Colbow on Vimeo.

2 Responses to “What To Read This Weekend: The iPad Edition”

  1. One of my editing associates pointed out why he immediately downloaded the Kindle app for his shiny new iPad.

    He owns beaucoup Kindle books already. He also likes to read in bed at night. The ease of turning down the backlight on the iPad makes it all a comfortable process.