Steve Jobs: Here’s How Apple Will Beat Google At Mobile Advertising

Apple CEO Steve Jobs discusses iPhone 4.0 in Cupertino

Apple (NSDQ: AAPL), still riding high from a successful iPad launch, added another feather in to its cap today. By far the biggest consumer-facing new feature in the latest iteration of iPhone OS 4.0 is multi-tasking, but the game-changer is iAd, a mobile advertising platform that could result in bigger revenue streams to support developers and publishers that build applications for the iPhone, iPod or iPad. More below on how iAd will work.

On stage at today’s unveiling, Apple’s CEO Steve Jobs was chipper and eager to poke fun at a bevy of companies from Microsoft (NSDQ: MSFT) to Adobe (NSDQ: ADBE) and Google (NSDQ: GOOG). “We weren

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