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We see a lot of crazy funding deals (ahem: Zynga, Foursquare) for Internet startups these days, but here’s one on a more standard path. Box.net, the cloud-based content management platform, has brought in $15 million in Series C funding led by the SaaS-focused firm Scale Venture Partners, and including Draper Fisher Jurvetson and U.S. Venture Partners. It brings the company’s total funding since 2005 to $29.5 million.
Palo Alto, Calif.-based Box uses a combination of freemium product marketing (including a new iPad app) and “the traditional kind that takes more money,” according to CEO Aaron Levie. It has 4 million customers including new additions the Oprah Winfrey Network, Volvo and Nokia Siemens Networks — and even banks sending around secure transactions in the cloud, Levie said. He added that the company had a record first quarter with enterprise revenue up 300 percent year-on-year, but that it isn’t on track to be profitable until 2010.
Levie is happy to play into the cloud computing trend. “It’s less that people are becoming looser with their data and more that people can understand the cost, usability and access of the cloud,” he said.
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