Blog Post

iPad Sales Forecasts Shoot Up

As iPad day approaches, sales estimates are getting increasingly bullish. iSuppli said today it expects Apple (NSDQ: AAPL) to sell 7 million iPads during the remaining nine months of this year and 14.4 million next calendar year. Unbelievably, the market research firm calls its estimate “conservative” and says first year sales could be even higher if Apple adds Flash support.

Most Wall Street analysts put sales below iSuppli’s forecast. Piper Jaffray, for instance, expects Apple to sell between 3 and 4 million iPads during its first 12 months on the market. That is above the firm’s initial estimate of 1.9 million.

Some perspective: Apple sold more than 5 million iPhones during that device’s first 12 months on the market.

The iPad is arguably creating a new market — so sales are difficult to benchmark, which could explain the discrepancy in the forecasts. We’ve also asked iSuppli for some additional details on its methodology and will update when we hear back. iSuppli’s general reasoning for its estimate: “The iPad’s attractive design, compelling applications and multi-touch capability, key components of Apple Inc.’s past successes, will help to offset the initial omission of Adobe (NSDQ: ADBE) Flash from the device.”

2 Responses to “iPad Sales Forecasts Shoot Up”

  1. Hi,

    You are correct the sales forecasts given by the analysts always double than expected some time company itself create hype to get more sales we know from our client who already with us for iphone application development and they wait for flash support in ipad its true that all current app, which are for iphone might more rush for ipad but for new its take some time


  2. franzgerber

    People are getting crazy wit the iPad, especially analysts. Expect to be disappointed, truth will be far from those figures. I work for the biggest Apple retailer in one large European country. The sales forecasts given by the analysts are 2/3 times higher than what the Apple branch is planning here, and the figures we do forecast in 2010 are another 3 times lower…