Thumbplay Hires Apple Exec To Lead Music Subscription Ambitions

Thumbplay has hired an exec away from Apple’s iPhone ranks to bulk up its team as it attempts to transform the ringtone company to a full-track music download service for the phone and PC.

Pablo Calamera, who oversaw the launch of Apple’s MobileMe cloud services, will serve as the company’s CTO starting March 8. The Thumbplay subscription music service, which claims to have more than 8 million tracks licensed from the four major record labels and thousands of independents, will be generally available in beta starting Thursday. Initially, it will be available on the Blackberry, but will eventually launch on Android and iPhone. Release.

Most recently, Calamera served as Director of Apple