Bloom Energy to Unveil the Bloom Box on "60 Minutes," Sunday

As we reported earlier this week, next week looks to be the big unveiling of stealthy fuel cell company Bloom Energy’s Bloom Box. The company is holding a media event on Wednesday, February 24, but this Sunday, “60 Minutes” will air behind-the-scenes video footage of Bloom Energy and its factory. “60 Minutes” affiliate CBS News already has a meaty teaser article on its site, reporting some of the exclusive information it’s found, including that Google, eBay, FedEx, Staples and Walmart are among Bloom Energy’s first 20 customers and that Bloom is building “one box a day” in its factory.

CBS has more details on pricing of the Bloom boxes, too. Each large box, which can power about 100 homes, sells for $700,000 to $800,000, and Bloom hopes to one day (in the next 5-10 years) sell a smaller home version for about $3,000. The CEO of eBay John Donahoe tells 60 Minutes that nine months ago five Bloom boxes were installed on eBay’s campus and so far the boxes have saved the Internet giant $100,000 in electricity bills. We’ll make sure to watch the “60 Minutes” clip and keep you updated.

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