Gawker Media has done its first ever acquisition, after being in existence for about eight years: it has acquired New York blog and people directory Cityfile. With this move, which likely didn’t cost much, Remy Stern, the founder of Cityfile, will now become the editor-in-chief of Gawker; he previously was a writer for Gawker as well. He will replace current Gawker editor Gabriel Snyder, who is leaving. Cityfile will be folded into Gawker’s main site. Gawker founder Nick Denton says Synder decided to leave; Snyder has a different version in his memo to staff, posted here on SAI.
The memo outlining the acquisition, and future strategy, posted below. The bigger question in the memo: Will Gawker buy more? The answer, in one word: depends.
For the first few years of Gawker Media, the business press had one abiding preoccupation: when are you going to sell out? Today we