Funding for Geo Spreads to the Enterprise

Apisphere, a Berkeley-Calif.-based startup that’s found itself in the middle of the current geo-location craze, has raised $4.6 million in funding. The funding, which came to light through an SEC filing today, is not attributed to a specific backer, but CEO Craig Harper had reportedly been responsible for bankrolling the company since it was founded in 2006. We’ve contacted the company to learn more and will update the post if and when we hear back.

Apisphere has explored a variety of location-based mobile services, starting with tracking salespeople. It now generally focuses on being a location-aware platform for enterprise applications through integrations with Salesforce and Outlook — and in that sense would compete with Draper Fisher Jurvertson-backed Wavemarket — but also works on mobile marketing and sells a consumer GPS device for geocaching called Geomate.jr at retail (which came out of its 2008 acquisition of Navit Innovations).

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