Former Fox Broadcasting entertainment chair Peter Liguori (pictured, left) has been named COO of Discovery Communications (NSDQ: DISCA). He succeeds Mark Hollinger, who last week was made president and CEO of Discovery Networks International, replacing Greg Ricca, who’s stepping down. Liguori resigned as chairman of entertainment, Fox Broadcasting, after five years in that network role, following a wider restructuring at News Corp (NYSE: NWS). back in March. In his new post, Ligouri will serve as the lead exec on Discovery’s joint ventures with Hasbro and the forthcoming OWN: The Oprah Winfrey Network. His extensive array of responsibilities will also include managing Discovery’s marketing and the Discovery Studios. He’ll also oversee corporate communications and Media Technology, Production and Operations. Release
Liguori’s name, along with another ex-News Corp. exec, Peter Chernin, surfaced in October in connection with Comcast’s plans to take a controlling stake in NBC. Liguori was a paid adviser to Comcast (NSDQ: CMCSA) on the deal, according to a report in the LAT. He was considered likely to be given a role with Comcast as part of the acquisition.
Before heading Fox Broadcasting’s entertainment division starting in 2005, Liguori was president and CEO of News Corp.’s FX Networks since 1998. He joined News Corp. in 1996, after holding several posts at HBO.