Dell Creates Mobile-Phone Unit

Dell Android Phone

As Dell prepares to launch its first mobile-phone this month in China, the computer-maker said it is creating a new communications division that will develop portable devices, a spokesman told the WSJ today.

The creation of the separate group signals how serious Dell is about entering the mobile market, which will likely span from phones to portable computers with embedded wireless chips. To be sure, it will be facing other major PC-makers, like Acer, in the space. The new mobile division will be headed by Ron Garriques, who is currently president of Dell’s consumer division. Prior to joining Dell, Garriques worked Motorola (NYSE: MOT). With Garriques now heading the mobile division, the consumer division will be combined with Dell’s small-business unit and headed by that division’s current president, Steve Felice.

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