NewTeeVee Live: Get Ready for the Boxee Box

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Avner Ronen

Avner Ronen

Boxee
NewTeeVee Live

Boxee CEO Avner Ronen said that when the company first released the alpha version of its software earlier this year, it was approached by CE manufacturers, some who wanted to add the Boxee software to their existing devices and some who wanted to create a dedicated Boxee device.

Ronen said that its first partnership with a CE company will produce a dedicated Boxee box slated for release in 2010. By introducing a dedicated Boxee device, the company will find itself competing with other standalone over-the-top video devices from manufacturers like Roku and Vudu.

But the company is still working on integrating its software onto other devices, which could include broadband-connected HDTVs, Blu-ray players, or even advanced set-top boxes. “This is just the first device,” Ronen said. “During 2010, we plan to sign up more partners and hopefully be on two or three more devices.”

Details are scarce about who Boxee’s CE partner is or what the new box will look like, but Ronen says the company will be showing off mockups of the device at a Dec. 7 event in New York, at which it will also introduce the latest beta version of its software.

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