Augmented Reality (AR) is one of those cool technologies (subscription required) that fascinates me. The ability to merge what is seen through a phone camera into the real world and leverage it in useful ways is awesome. When the cool factor settles down, I’m left with the reality of AR, and that is trying to find real-world uses for it that add benefit. Car Finder by Intridea is a good example of a real benefit that AR can bring the user in everyday life.
How many of us have parked our car in a huge parking lot, and then searched for it when we return? It can be especially challenging at sporting events, when all you can see is what seems like miles of cars between you and your car. Car Finder eliminates that frustration by using the iPhone 3GS camera to show you where you left your car. You tell the program where you are when you park the car, and when you return it shows you where the car is, superimposed over those miles of other cars. It’s a useful app with a real-world benefit, and it only costs you 99 cents.
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