The Inside Word is a weekly feature that looks at compelling industry debates and discussions unfolding on the blogs of employees at digital-media companies.
Blogger: Mark Suster
Position: Partner, GRP Partners
Blog name: Both Sides Of The Table, which features startup advice
Backstory: No one knows what percentage of Tweeters (if any) would drop the service if ads started showing up in their streams, but Suster’s firm invested $500,000 last month in Ad.ly, an in-stream Twitter ad company. Ad.ly pays users, mostly celebrities, who agree to send one Tweet from an advertiser every other day for seven days to their followers.
Blog post: Suster defends the investment in a recent post, arguing that users will accept in-stream ads. “We

{"source":"https:\/\/gigaom.com\/2009\/11\/06\/419-inside-word-in-defense-of-ads-in-twitter\/wijax\/49e8740702c6da9341d50357217fb629","varname":"wijax_6ee5207726962428b18056bee5dd6810","title_element":"header","title_class":"widget-title","title_before":"%3Cheader%20class%3D%22widget-title%22%3E","title_after":"%3C%2Fheader%3E"}