TripAdvisor Buys Up Chinese Travel Site Kuxun; Will Invest $50 Million In China Expansion

Hoping to tap into the booming Chinese tourism market, Expedia-owned travel review site TripAdvisor is making a big push in the country. TripAdvisor is buying up, China’s second largest travel-related site, after Terms of the deal were not disclosed, although investment research firm JLM Pacific Epoch cites local reports saying that TripAdvisor is paying more than $12 million for Kuxun. TripAdvisor CEO Stephen Kaufer also tells *Dow Jones* Newswires that TripAdvisor wants to invest $50 million in China over the next three years. The company launched its own travel review site there in April,, which TripAdvisor says has since posted “extraordinary” growth. More in the release.