Disney Releases Free iPhone App; Includes Streaming Radio, Some Video


*Disney* is rolling out a free iPhone app that includes live access to Radio Disney (NYSE: DIS), video clips from its TV shows, games and personalized greetings. The company already has a number of paid apps in the store — mostly games like Toy Story Mania and G-Force: The Game — but this new app is an attempt to create a more comprehensive free experience for kids.

This spring, *Disney* focused on building its mobile web business — and saw the efforts pay off with record-breaking traffic to its Disney.com mobile site, increases in SMS usage and streaming mobile video. Release.

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