Cloudvox: OS X a Developer's Paradise


logoIf you’re launching an API or technically focused service, Cloudvox executives have some advice: Make sure you support Apple’s OS X. Cloudvox, which was built by startup Seven Scale, enables developers to bridge web applications with phone services. The company released its phone API platform last week and was surprised to see 53 percent of visitors were running OS X:

“What’s this mean when launching a technical product?  Most people’s first experiences — browser and potentially API client — will be on OS X.  There’s a single platform large enough to justify extra effort and specific docs.”

Meanwhile, Google’s year-old Chrome browser was used by 9 percent of visitors, doubling the number of Internet Explorer users. Unsurprisingly, the iPhone dominated mobile activity, accounting for just over 3 percent of all visitors.


Chrome’s audience of code writers and tech heads will grow by about 50 percent over the next year, the company predicted in its blog, while iPhone’s traction among the same users will double. Developers, take note.



Given that in July was a stealth landing page, 1500 visits is way more than I expected. This was the launch – in October.

To your comment, I’m guessing that nobody’s dumb enough to retool their entire plan based on our blog post. Take our data as another data point. For those of us who are data geeks (and try to learn from others’ empirical results), it’s helpful, but you’ll have to adapt it.


When I look at on Compete I see barely any traffic, the most recent month reporting ~1,500 visits in July… why don’t you guys get some stats from highly visited API company website if you want to make some statement about how startups should optimize for early adopters?


Rod got it. J Weed, this a sample of browsers who visited in ~24 hours, from any platform. It’s largely unrelated to iPhone apps; Cloudvox isn’t a mobile app service, it’s a phone API to place/receive and control phone calls (IVR, SIP phones, conferences and the like). Most people visited from desktops/laptops – only 3-4% were from phones.

To Rod’s question, while it’s a very technical audience – developers – there’s nothing about Cloudvox that’s specific to OS X (nor marketing that targeted those users). The 53% OS X and 9% Chrome figures are probably pretty representative of API services. HTH.


I think the article’s talking about desktop OS X (vs. Mobile OS X) as having a surprisingly large developer share. The screenshots suggest a majority of site visits are from clients running desktop OS X, which is interesting because it includes all platforms (mobile and desktop). Given the lack of any data about the data I’m not sure what can be concluded, however. It’s clearly more interesting than “99% of developers use OS X…. at WWDC”, but it’s hard to tell how much more.

J Weed

uh, what’s their sample size? Because really, I think all this shows is that 50% of cloudvox’s users are iphone users, and maybe that iphone’s are worth developing for as a mobile platform (shocking newsflash there).

Comments are closed.