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AT&T Using the iPhone as a Prospective Employee Search Tool

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att_jobsThere’s already a few apps for getting a job on the iPhone, but today sees the release of the first one dedicated entirely to one employer. AT&T (s att) is taking advantage of the device it remains the sole distributor of in the U.S. to help in its ongoing search for quality staff.

The AT&T Jobs App (iTunes link) is the first app of its kind, one designed by a company to promote only its specific job listings. Job seekers will find updated info on openings, career-related events, and even company information, so you can take it with you to the interview and do a little last minute cramming while you’re waiting to see HR staff.

Scott Smith, AT&T’s Vice President of Staffing, had this to say about the app and the reasoning behind its creation to mobile site

The AT&T Jobs App combines greater accessibility with up-to-date information on career advancement at AT&T on one of the world’s most popular devices. This app provides a mobile and interactive way for applicants to network and identify employment opportunities, while expanding the reach of our AT&T career portal to even more people.

You can also use the app to suggest jobs to qualified people in your network of friends and family, thanks to a job post sharing feature, or forward it to your email address so you can give more detailed attention at home on your primary computer.

Finding jobs is as simple as performing a fully customizable search, or by browsing the available positions via categories like broadband, retail, and wireless. You can also search using criteria like geographic area and qualifications required, which should expedite the process of finding a suitable listing somewhat.

If you’re interested in doing something in person, you can browse a list of all the events AT&T is holding or participating in relating to job seeking. Many are college-based job fairs, but there are also info sessions and teleconferences listed. Finally, the Media section provides potential employees with plenty of information about the company and the industry so that they can study up.

It may not be perfectly executed (job listings load in an in-app web view, for example, instead of as properly integrated components of the app), you can’t apply to any job directly from your device (though would you want to?), and there’s no feature to take advantage of your phone’s location services to find jobs or events in your immediate area.

Still, it’s a step in the right direction for major employers, and others would do well to follow AT&T’s example. If you want to reach as wide an audience as possible, which should theoretically net you the best job candidates, what better way to do so than to offer iPhone accessibility, which most people probably have on them even when there isn’t a computer in reach.