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Mobile Content Bits: Vodafone Backup; Shazam Ads; Orange MVNO Aggregator

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Vodafone (NYSE: VOD) backup: Voda has signed up Decho’s online PC backup service Mozy to provide that function to its mobile broadband dongle customers. That should mean a whole lot more data getting transferred wirelessly for the telco.

Shazam: Music-recognition service Shazam has signed a mobile advertising deal with 4th Screen Advertising to begin targeted ads its app for users in the UK, Germany, France and Spain, using the Mpression ad platform. The app is available on Nokia (NYSE: NOK) phones, iPhone and Windows Mobile devices. From BrandRepublic.com

Orange UK: France Telecom’s Orange has signed a partnership with mobile virtual network aggregator Transatel so it can offer companies the chance to launch their own MVNOs via its GSM and 3G networks. The two companies say they could launch up to 20 MVNs a year. Release.