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NewTeeVee’s Next Big Thing List for 2009


HQ: Santa Monica, Calif.
Founding date: 2007
Funding: Undisclosed amount from ITV, projects often funded by sponsors and distribution partners
Employees: 10

Electric Farm Entertainment burst onto the new media scene with its ambitious — if not slightly ahead of its time — animated series, Afterworld. Since then the company has continued to push the boundaries of web video entertainment, such as when it nabbed big-time Hollywood star Rosario Dawson to star in the sci-fi epic Gemini Division, and attracted big-name sponsors to make the series profitable before it even aired. But although the global downturn has meant there aren’t as many ad dollars to go around to fund original web series, while other web video pioneers have given up on original properties, EFE has two more high-profile series releasing this fall: Woke Up Dead, starring Napoleon Dynamite‘s Jon Heder; and Valemont, a micro-series on MTV that features a unique integration with Verizon. Indeed, the seeds Electric Farm is currently planting promise to reap big rewards for the company down the road. (C.A.)

24 Responses to “NewTeeVee’s Next Big Thing List for 2009”

  1. Life sure would be simpler if there was 1 breakout winner… after years of Tivo doing my thinking it’s hard to remember which shows are hulu or netflix or network sites or… sigh. I know it’s the content providers all wanting their cut and afraid of change but I can still whine can’t i? :)

  2. Great list, Liz!

    A company I hope you’ll also eyeball for future lists like this is Retrofit Films, digital production company, directors of the recent Sprint/NBC Heroes “tagged media” integrated web series campaign who also produced and directed the teaser web series for The CW’s Vampire Diaries and the animated web series for the The CW’s Smallville entitled Kara & The Chronicles of Krypton, among many others.

    We’ve worked pretty closely with the major networks and studios to date, although we wouldn’t say that’s our only niche.


  3. Len Feldman

    I’d also include Kaltura. They appear to be the leading open source video management platform, at least in the U.S., and they’re getting a lot of design wins. They integrate well with Drupal and WordPress, and the price for the software starts at zero.

  4. Scott Bowman

    I just got an invite to and think it’s the most impressive new site I’ve seen since Hulu. The interface is beautiful and it makes it extremely easy to find shows all over the Web.

  5. @gonzo90017:

    the technology for both Sunday Night Football on and is the same. Inlet powers both. infrastructure may vary, but both begin as HD signal.

  6. gonzo90017

    So these are the guys we have to thank for the crappy

    The Philies game was unwatchable today. I already submitted my refund request. Every playoff game is nothing but constant buffering. Today during the 7th inning the video went out! These guys should watch Sunday Night Football on to see how it’s done.

    The few minutes that the SNF player was on one 1 bar it was superior to Postseason’s player on 4 bars. 95% of the time I was able to watch the SNF game in HD.