paidContent Quick Hits: 9.30.09

Barry Diller, CEO, IAC

»  Barry Diller talks to Katie Couric about the “myth” of free internet. [CBS News]

»  Why the FCC wants a $350 billion internet system. [Wall St. 24/7]

»  Companies like Coca-Cola and General Mills will spend about $500 million a year testing how reliable their online research is. [NY Times]

»  The decision on which pay model the nytimes.com chooses is going to come down to a “gut call.” [NY Observer]

»  An interview with F. Warren Hellman about his new “Bay Area News Project,” which he hopes won’t kill the San Francisco Chronicle. [Forbes]

»  Regardless of how much they’d save, 66 percent of internet users don’t want to be tracked online. [Search Engine Land]

»  FCC Chairman Julius Genachowski is concerned that traditional media is facing a “perfect storm” that could be fatal. [B&C]

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