iPhone Application Sketch Book Rights Sold to Apress Publishing

Little more than a month after releasing the iPhone Application Sketch Book its creator, Dean Kaplan, has already sold the publishing rights to Apress Publishing House for an undisclosed amount. Kaplan says the move will allow the book to reach a broader market and free up some more time to work on “other projects that will compliment the sketchbook.”

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According to Kaplan, future publications of the sketchbook will remain largely the same except for a few minor changes suggested by current users, like perforated pages or different page sizes. “Customers love the look and feel of the book, that it lays flat, and it’s one place to hold all their designs,” he says. “Future modifications will no doubt be slight.”

The opportunity to work with Apress came about after Kaplan “threw the idea out there and they jumped on it. Amazon did a great job but they don’t offer the same impact. I like the PR and advertising [opportunities] the new company offers.”

Apress announced the deal today at the 360 iDev Conference in Denver, CO, and gave out books to everyone in attendance

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