Rumor Has It: New iMacs Already in Production, Could Sport Blu-Ray


newimacsLately, rumors have been popping up that new iMacs could well be on the way. Well now AppleInsider is reporting that they’re not only real, but that they’re already here. Or, “here” in the sense that they exist in physical space, at least.

The Apple (s aapl) rumors site is reporting that according to reliable sources (in this case, “two people familiar with the matter”), new dual-core iMacs have been in production since early September, in preparation for an October launch. One of the two familiars cited also added that the new computers will sport new, slimmer aluminum enclosures, and that they will indeed be cheaper than their predecessors.

AppleInsider goes on to suggest that the revised all-in-one desktops will likely resemble the recently released LED Cinema Displays, although that doesn’t necessarily appear to be based on information from their sources. They also cite “people familiar with Apple’s thinking” as claiming it’s possible the new models could include Blu-ray, a technology Steve Jobs once referred to as a “bag of hurt,” and one which has yet to really catch on with the mainstream buying public.

The site also dangles the tantalizing possibility of an enhancement to something related to audio, and one other unspecified improvement, both of which are according to separate sources who didn’t go into further detail because they weren’t supposed to. Which suggests they were supposed to dangle a couple carrots, I guess.

There’s no doubt Apple will refresh its iMac line, which continues to be a strong seller. The only question is when. If AppleInsider’s information is correct, and if Apple intends to try and spoil Microsoft’s (s msft) Windows 7 release party and bolster its holiday sales, we likely will see new machines sometime in October.



The iMac’s will probably be cheaper, as Apple has been trying to be more price competitive. If Apple decided to implement BD it would be an upgrade option.


If Blu-Ray is coming to the iMac, I think this is what sounds the most realistic. The recent Apple pattern is definitely the lowering of prices, and Blu-Ray adds enough cost to be an option, but not a base spec.


It has taken Apple over 2 years to FINALLY nearly implement MMS on the iPhone and MMS has been available nearly TEN YEARS. Do you honestly think those clowns at Apple are about to place BluRay drives on iMacs? Get.real ? Maybe in 2014!


@Joey you know the MMS was not a Apple hold up. AT&T’s network couldn’t hold the network traffic related to the iPhone. AT&T said if they would have released the MMS function to the popular iPhone it could have severely crippled their network, even more so than they have seen in the major markets…

Helps to know your facts when you start name calling.


This is great news. My 1st Gen intel iMac (i.e. Core Duo not Core 2 Duo) is just about finished. Grinds along really slowly. Was almost going to buy the 24″ 3.06 GHz machine, but I think I can wait to see what’s on offer come October


Go to the web site and add more memory. I did it and it is like new. My next step is snow leopard.


This is the same AppleInsider that through the beginning of 2007 reported repeatedly that the Mac mini was being discontinued.


I don’t see Bluray coming to iMacs whatsoever. Mac Pros maybe. So studios can author content onto bluray discs.


I broke down and bought an iMac 15 months ago because I gave up waiting for a BD drive. I’m surprised it took this long for Apple to make them available (if the rumors are true).


I’m new to Apple, having purchased my first Mac (an iMac with Leopard on it) in June… first Snow Leopard and now a new iMac (with Blu-ray)? I’m feeling like a dummy. Oh well. :(


Don’t feel like that, because otherwise you would never buy anything new. Electronics update faster than any of us ever thought before. Just enjoy what you bought.

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