StatShot: VMAs, Glee, the Talk of Twitter Town

With the new fall TV season here, we thought we’d check back in with the folks at Trendrr to see which broadcast and cable shows people are Twittering about.


The first thing we noticed is that there is a lot more general Twitter activity around TV shows when compared with last season. Save for a newsy spike in traffic (e.g., Oprah joins Twitter), and a particularly popular show (like Lost), typically there were less than 10,000 tweets per show earlier this year, with most hovering in the low thousands.

We’re only just starting this new season, but Twitter activity for the top 5 shows on the list each broke 25,000 on their biggest days last week. This Twitter burst could be short-lived as people are just excited about their shows coming back, but we’ll keep tabs on it to see if this buzz keeps up. [digg=]

It’s no surprise that the VMAs topped last week’s list, as Kanye’s outburst help propel chatter about that show. Jay Leno made a big splash during his first week back with The 10 o’clock Tonight Show his new show. And it looks like FOX’s (s NWSA) Twitter-heavy promotional campaign for Glee paid off for the program and gave it some social media mojo.